One of the most popular brands in the computer technology segment is Acer. Country of origin - Taiwan. The economy of this state is largely built around the IT industry. But among the many computer companies in Taiwan, Acer occupies a special place. The manufacturer is the largest on the island and one of the leaders in the global computer market.
Start of activity
The company traces its history back to one of the many small Taiwanese firms of the 1970s. It was Multitech International, founded in 1976 by Stan Shea. The starting capital was only 25 thousand dollars. Initially, the basis of the production line was microelectronics. The company did not stand out from its competitors. But Stan Shi saw great promise in the nascent personal computer market. Thanks to his intuition, the company launched the mass production of IBM-compatible PCs.
By doing this first in Taiwan, the company began to rapidly increase its turnover. The first model was the computer "Microprocessor-I", created in 1981. Then, in 1982, the eight-bit "MicroProcessor-II" was created. During these years, the basic principle of the work of the future Acer as a manufacturing company operating in the middle price segment was laid. The company chose as its niche inexpensive, but not the cheapest cars, which were distinguished by good build quality and advanced functionality.
Outside of Taiwan
Since 1985, the company has established representative offices in other countries, and the first were Germany and Japan. At the same time, various divisions with the name Acer began to appear in the company. So, in 1984, the Acer Peripherals division was created, which later turned into a separate BenQ brand.
familiar name
And since 1988, the entire corporation has become known as the Acer Group. You can see the synthesis of European and Asian in the name Acer. The country of origin is a representative of Asian culture, so the name has a poetic translation of "sharp" or "swift". But the word "acer" itself is Latin, since the main sales market is the countries of Europe and America.
Acer gradually bought up many computer manufacturers in the country, while retaining their old brands. This is one of the characteristics of the company. Despite the great popularity of its own brand, it does not seek to absorb sub-brands, but rather develops them in every possible way. For example, Acer owns one of the largest manufacturers of matrices for liquid crystal monitors - AU Optronics.
Acquisition of foreign firms
Soon after the renaming, the company broke out of the country of origin. Acer Group in the same 1988 absorbed the American company Counterpoint Computers, which was a major developer of computer equipment in the United States. And in 1989, Acer gained a foothold in Europe, acquiring the Dutch Kangaroo Computer B.V., which became the basis of the corporation's European production facilities. In the same year, Acer, together with a large American manufacturer Texas Instruments, created a joint venture producing memory chips for PCs. In 1990, the corporation acquired Altos Computer Systems, which specialized in the creation of computer multi-user systems. Since 1992, the company's headquarters have moved to Singapore due to more favorable legislation and business climate.
The growth of Acer's technological potential can be seen from the fact that in 1994 even the legendary Intel acquired a license to use one of the technologies developed by the corporation.
Reorganization
Incredible fast growth in the late 1990s led to the emergence of a bulky and difficult to control mechanism. Therefore, in 2000, a major restructuring was carried out, in which the corporation was divided into three industrial groups Acer, Wistron and BenQ. This made it possible to optimize and concentrate under one management each of the activities of the company, which became known as the Pan Acer Group. This reorganization was a fundamental step that allowed the corporation to withstand the growing competition from Chinese manufacturers and future crises.
A crisis
Any growth has its limits, and the industry crisis that broke out in 2001 seriously hit the Pan Acer Group. Earnings fell by more than 20%, and the share price fell almost to a minimum. However, Stan Shea managed to maintain the confidence of investors and the next year the company significantly surpassed the pre-crisis 2000 figures. In the new millennium, Acer began to pay more and more attention to such a promising market as laptops. Having become the country's largest laptop manufacturer, Acer has gradually made this area the main one, pushing personal computers to second place.
This is largely due to the fact that laptops have gradually almost caught up with PCs in performance, while significantly superior in ergonomics. Therefore, the direction of the company's activity was largely determined by the development of the computer technology market as a whole.
Post-crisis years
In 2005, Gianfranco Lanci, who was previously the head of the Italian, and later the pan-European representative office of the company, became the new president of the corporation. In 2007, the corporation included such large brands as Packard Bell, Gateway and eMachines. All of them have kept their own names. And after the purchase of E-Ten, the corporation entered the smartphone market, which began to be sold under the Acer brand, since an excessive number of trademarks could adversely affect sales.
At the moment, one of the most popular brands of computer equipment is Acer. The country of origin, Taiwan, is associated by many users with more high quality products than in mainland China. In the case of Acer, this is indeed the case. The brand still maintains an optimal balance between quality and price, while keeping up with competitors in terms of manufacturability.
Acer is a Taiwanese computer and electronics company. The company ranks 487th in the Fortune Global 500 (2011).
Acer was founded by entrepreneur Stan Shea in 1976 and was originally called Multitech International. In the early 1980s, thanks to government support, the company was able to mass-assemble low-cost IBM-compatible PCs for the first time in Taiwan and enter the international market.
In 1979, the company built the first Taiwanese computer for export.
In 1981, the company created the MicroProfessor-II 8-bit personal computer based on the MOS Technology 6502 microprocessor.
In 1985, the company created the world's first 32-bit personal computer, ahead of IBM.
In the same year, representative offices were opened in Japan and Germany, and in 1987, Acer Laboratories Incorporated was established - a division for the development and production of its own chipsets. The following year, the entire corporation was renamed Acer (in Latin, this word means "active, purposeful, smart").
Just in 1988, there was a major breakthrough to leadership: Acer acquired the American company Counterpoint Computers (San Jose, California) - at that time a major developer and manufacturer of mini-computers. In 1989, the Taiwanese bought the Dutch company Kangaroo Computer B.V. in exactly the same way, which then became the basis of the production facilities of the AcerEurope division.
Also in 1989, Acer and Texas Instruments, a leader in the US semiconductor industry, formed a joint venture to produce memory chips. In 1990, Acer acquired Altos Computer Systems, one of the leaders in the production of multi-user systems, for $94 million. In 1991, Acer engineers developed ChipUpTM technology, which was licensed to Intel in 1994.
In 1992, Acer moved its headquarters to Singapore: the company was growing rapidly, and this city-state had an unusually favorable business climate.
In March 1996, Acer opened an assembly plant in Finland for the Russian and CIS markets.
In 1997, Acer, already a leader in the computer industry, acquired Texas Instruments' laptop division.
In the same year, Acer introduced a new platform called X Computer. The main goal is instead of expensive universal machine present the user with several specialized devices.
In 2000, one of the production units was spun off into an independent company, Wistron.
In December 2001, Acer announced the spin-off of its Acer Communications & Multimedia division into a separate company called BenQ; in 2006, Acer sold its shares in BenQ.
In 2007, Acer acquires eMachines, which is sold as an independent brand.
In 2007, Acer acquires Gateway and Packard Bell.
In March 2008, it was announced that Acer was buying E-Ten Information Systems (manufacturer of Glofiish communicators, which have gained wide popularity in Russia and Ukraine). The acquisition of the company was completed in the third quarter of 2008. The deal is valued at $290 million.
In February 2009, at the Mobile World Congress in Barcelona, the company presented its first product line of communicators (the company itself calls the devices smartphones), produced by the resources of E-TEN. The latter is clearly evidenced by two models of the line - Acer DX900, whose sales began in Russia in December 2008 under the name Glofiish DX900 and Acer X960, which is a usual restyling of the original glofiish X900 model.
History of the Acer brand
There are a lot of computer companies in Taiwan, but very few that have managed to make such a big impact on the computer market, as did Acer, which produces turnkey systems, laptops and, more recently, smartphones. The list of manufactured products also includes projection equipment, consumer electronics and various peripherals and components.
Now one of the most influential corporations, Acer Group traces its origins to a small computer company, Mulitech International, founded by Stan Shih in 1976. A small starting capital of 25,000 US dollars and a couple of dozen employees - everything is standard and very dull. However, in the early 1980s, they managed to obtain significant subsidies from the government and were the first to mass-produce IBM-compatible computers in Taiwan. It was in those years that the basic principle of the company was laid, which is still used today - the production of inexpensive computers with good performance and acceptable quality. This approach has fully justified itself. Already in 1985, the company began to open representative offices in other countries (Japan and Germany were the first). Various divisions begin to form, in the name of which the word "acer" is already present. Of these, Acer Peripherals should be especially noted - in the future, the BenQ brand will be born from it. Here it is appropriate to mention another well-known Taiwanese company - ASUS, which was organized by four engineers who left Acer.
1988 was marked by the fact that the entire corporation had already changed its name to the one used to this day, the Acer Group appeared. "Acer" is translated from Latin as "sharp, keen, impetuous". However, there are other, less pleasant meanings - "caustic, sullen, piercing", such a capacious word. In the same year, it enters the American market. For this, Counterpoint Computers is acquired. Further - more: European positions are strengthened by the acquisition of the Dutch Kangaroo Computer B.V. And that was just the beginning. Acer is growing rapidly, capturing new markets and absorbing other companies. In 1997, the company managed to become one of the leaders in the computer market.
At the beginning of the 21st century, a serious restructuring was carried out, rejuvenating the overweight company. So there was Acer Group, consisting of three components - Acer, Wistron and BenQ. If such a restructuring had not been carried out in a timely and fast manner, then, most likely, Acer Group would have ceased to have such great importance, since the then crisis in the IT industry seriously reduced the company's revenues.
To date, the Acer Group owns four brands - Acer itself, as well as Packard Bell, Gateway and eMachines. In 2008, an entry into the smartphone market was made - the company E-TEN was acquired. However, it was decided to abandon another brand, so as not to confuse consumers. Smartphones are produced under the Acer brand.
Computers and Acer laptops, aimed at different users, are not among the prestigious ones. But they are inexpensive (no additional payment for a beautiful brand!) and are of good quality, which determined their well-deserved popularity in the market. In this matter, they significantly bypassed other well-known manufacturers.
Acer's success is in direct contrast to Apple's. No prestige, but low cost with good opportunities. By the way, the design of this product is very good. However, one cannot fail to mention the Acer Ferrari - laptops belonging to the upper segment - here you have an attractive design and high performance and a price like that of Apple. But still - the vast majority of Acer products are very cheap. Stan Shi himself once noted about his competitors that they simply do not know how to create and sell inexpensive equipment, and therefore will not withstand the competition. Acer's goal is first place. And the corporation has every chance to achieve it.
The corporate headquarters is located in Taipei, Taiwan. Representative offices and factories of the company are scattered around the world and provide jobs for thousands of people. The company's products are very popular in the CIS countries.
Story
In 1976, Stan Shea founded Multitech International. The initial capital of the firm was $25,000. Initially, the company employed 11 people.
In 1979, the company built the first Taiwanese computer for export.
In 1981, the company created the MicroProfessor-II 8-bit personal computer based on the MOS Technology 6502 microprocessor.
In 1985, the company created the world's first 32-bit personal computer, ahead of IBM.
Representative offices are opened in Japan and Germany.
In 1987, Acer Laboratories Incorporated was established - a division for the development and production of its own chipsets.
In 1988, the entire corporation was renamed Acer (in Latin, this word means "maple").
There was a major breakthrough to leadership: Acer acquired the American company Counterpoint Computers (San Jose, California) - at that time a major developer and manufacturer of mini-computers.
In 1989, the Dutch company Kangaroo Computer B.V. was bought, which then became the basis of the production facilities of the AcerEurope division.
Acer and Texas Instruments - the leader of the US semiconductor industry - have formed a joint venture for the production of memory chips.
In 1990, Acer acquired Altos Computer Systems, one of the leaders in the production of multi-user systems, for $94 million.
In 1991, Acer engineers developed ChipUpTM technology, which was licensed to Intel in 1994.
Since 1994, the company has been one of the ten largest PC vendors in the world.
In 1997, Acer introduced a new platform called X Computer. The main goal is to present the user with several specialized devices instead of an expensive universal machine.
In 2000, one of the production units was spun off into an independent company, Wistron.
In December 2001, Acer announced the spin-off of its Acer Communications & Multimedia division into a separate company called BenQ; in 2006, Acer sold its shares in BenQ.
In 2007, Acer acquires eMachines, which is sold as an independent brand.
In 2007, Acer acquires Gateway and Packard Bell.
In March 2008, it was announced that Acer was buying E-Ten Information Systems (manufacturer of Glofiish communicators, which have gained wide popularity in Russia and Ukraine). The acquisition of the company was completed in the third quarter of 2008. The deal is valued at $290 million.
In February 2009, at the Mobile World Congress in Barcelona, the company presented its first product line of communicators (the company itself calls the devices smartphones), produced by the resources of E-TEN. The latter is clearly evidenced by two models of the line - Acer DX900, whose sales began in Russia in December 2008 under the name Glofiish DX900 and Acer X960, which is a usual restyling of the original glofiish X900 model.
Gadget manufacturers
Today, Acer is one of the largest hardware and electronics manufacturers from Taiwan. She produces desktop computers, laptops, tablets, smartphones and many other devices. In total, the company is represented in more than one hundred states of the globe.In 1976, in Taiwan, Stan Shi, together with his wife Carolyn Yeh and other partners, founded a company called Multitech International, which included only eleven people.
From the very beginning, the company was going to deal with the supply of electronic components and consulting in the field of microprocessor technology.
However, during the first years since its founding, it has been developing essential products for game creators. Over time, Stan Shea will completely switch to the computer technology market, and will no longer deviate from the given direction.
Acer's founder's career began by successfully designing and developing Taiwan's first calculator. A few years later, Multitech International was founded - the future global supplier of personal computers.
The initial capital of this enterprise amounted to only 25 thousand US dollars. At the time Stan Shea left the Acer Group, the combined annual revenues of the three firms (Acer, Wistron, and BenQ) were over $22 billion, but that was much later.
He also became a member of the board of directors of all three companies, having a hand in the creation of each of them. In addition, Shi was a member of a number of social and public organizations.
The founder of Acer has received numerous awards throughout his career. Back in 1976, Stan Shi was included in the list of the ten most prominent young people in Taiwan.
He was awarded a similar title in the early 80s, and in the late 90s he became the international leader of the year. Full list awards looks quite impressive, and it could well become a topic for a separate article.
Stan Shea is a clear example of a competent leader who achieved success at a fairly young age, and the subsequent years only strengthened his position and business. From the very beginning, he perfectly combined the qualities of a manager and the talents of an entrepreneur.
Graduate National University Jiao Tong in Taiwan, Shi received his bachelor's, master's, and honorary doctorates in 1968, 1971, and 1992, respectively (Department of Electronic Engineering). He was also awarded an Honorary Doctor of Engineering degree from the Hong Kong Polytechnic University in 1997.
Subsequently, he became the first Asian CEO to receive the Thunderbird School of Management's highest award as an honorary doctorate in international law. Stan Shea became known not only for his successful business and brand development, but also for his unique management models, one of which clearly illustrates the vitality of the global IT industry.
In 1987, the company was renamed Acer, and subsequently became world famous under this name. At the same time, the brand received support from the government, which played a significant role in its successful promotion.
This support made it possible to increase the production of low-cost computers and enter the world market.
The very first PC Acer was called MicroProcessor-I. A year after its release, the first 8-bit computer appeared in Taiwan - MicroProcessor-II.
In the 80s, a subsidiary company (the future BenQ brand) was founded, a division for the development of its own microcircuits was created, and representative offices of the company were opened in Germany and Japan.
By the way, the word "acer" was borrowed from Latin, and meant "swift", "purposeful". It perfectly reflected the process of rapid development digital world and subsequent successes of the company itself in this area.
In the late 80s, a large Californian company was acquired, which was engaged in the development and production of mini-computers. At the same time, another important trend emerged: Acer did not seek to concentrate all available resources within a single enterprise.
Instead, she actively developed subsidiaries and separate areas. For example, a fairly well-known manufacturer of computer parts and components is AOpen - a company that is practically not associated with Acer, and, nevertheless, is its subsidiary.
The same can be said about the largest manufacturer of liquid crystal matrices ALI. There are also many firms founded by former employees of the company. So, at the origins of the well-known company ASUS are former Acer engineers.
In 1988, the corporation received the solid name Acer Group, which is still used today. It includes three large companies.
In the 90s, the European positions of the corporation are constantly strengthening. In addition to entering the US market, there is a takeover of a computer company from the Netherlands. Already in 1997, Acer became one of the market leaders in the production of PCs.
The beginning of the 21st century was marked by a purposeful change in the structure of the company, which had a very beneficial effect on the business as a whole. In those years, the IT industry was going through hard times, but Acer managed to get out of the crisis and increase their income.
At the same time, they reduced the number of workers. Efficient marketing strategies were developed and successfully implemented, which helped in the utilization of existing distribution channels.
In 2003, the company presented its own concept of the "digital home" of the future, and this happened at a press conference. Acer presented a high-tech integrated system that included five main devices: PC, LCD TV, E Box, radio and tablet.
In addition to the keyboard and wireless mouse, the PC was equipped with a control system and a remote control. Its feature also became the ability to instantly change the mode (for example, from listening to audio to watching a video).
By 2005, the company employed only 7.8 thousand people. However, in just a few years, revenues have grown by more than US$6 billion. The greatest success was observed in the European market. Acer's market share has grown steadily.
In the mid-2000s, almost the only possible growth factor for the computer industry was the production of consumer laptops. That's what the company did, and it diligently stuck to its chosen course for the next few years.
While Acer's main competitors have been chasing online sales and large customers, the firm itself has been targeting retail consumers, preferring more traditional distribution channels.
By 2007, it became the world's third largest supplier of personal computers, and was in second place in the production of laptops.
Acer aimed to become almost the largest PC manufacturer in the world and, I must say, made very confident steps in this direction. However, customer demands were changing rapidly, and this should also be taken into account.
In 2008, a company called E-TEN was acquired, allowing Acer to finally enter the smartphone market. The first well-known line of such devices was the Tempo series.
In 2009, the X960 appeared on the Russian market. It was the first feature-packed smartphone in the Acer Tempo series running Windows Mobile. It was very easy to manage it thanks to the original animated 3D interface that looked like a desktop. There was also a special application for quick updates.
The neoTouch S200 is one of the first Snapdragon chipset powered devices. In addition, it was one of the first "smart" phones that ran Windows. Mobile version 6.5. Its sales began in 2009.
Every year, customer requests have steadily grown, but Acer has managed to offer interesting and unusual technical features by developing new gadgets.
The Acer Liquid line of smartphones was notable for launching the world's first mobile device with an Ultra-HD camera. This device was already running the Android system. The company sought to keep up with competitors in this as well.
The Iconia Smart smartphone with an all-metal body also worked under Android OS. Unfortunately, it turned out to have a non-standard screen resolution, and therefore not all applications could work correctly on it. In general, it was the Liquid line that turned out to be especially successful.
In 2010, Acer signed a memorandum of understanding and long-term partnership with Founder Technology. At the same time, according to research by Gartner and IDC analysts, Acer became the world's first notebook supplier.
A year later, the company's specialists began to create a "cloud" software. In addition, the corporation itself became a sponsor of the Olympic Games.
Unfortunately, during this time, Acer did not please its fans with the release of interesting mobile devices(not counting budget models), and the competition in the Android gadget market was very high.
About the corresponding unit was almost forgotten. The situation changed when the CloudMobile S500 smartphone was announced. This happened in 2013, just after a massive reorganization, when the CEO and chairman resigned due to the company's poor financial performance.
And this despite the fact that at that time Acer were the fourth in the production of personal computers in the world.
What makes CloudMobile S500 so special? In addition to excellent characteristics, this device turned out to be very affordable. This time, the manufacturer has focused on compactness, as well as on appearance. The smartphone turned out to be a beautiful IPS-screen and affordable price.
It was equipped with a powerful Qualcomm processor latest generation, as well as the best sound among Android devices at that time.
The design turned out to be especially remarkable: original and minimalistic; metal lining on the body and rounded ends. The entire front surface was protected by solid glass, and there were no fingerprints left on the back surface.
What are modern Acer PCs and laptops? Of course, they are very difficult to classify as premium equipment.
However, this, perhaps, is the beauty of the company's approach: the average consumer does not need to pay extra for the logo at all. famous brand, and at the same time he gets a decent quality, and the company itself - deservedly high sales.
By this criterion, Acer noticeably outperformed many of its other competitors. Their success cannot be compared with the success of Apple, and all this at a great opportunity and an affordable price. By the way, Stan Shea once said that Apple does not know how to sell inexpensive equipment, and therefore is unlikely to be able to cope with the competition.
And today Acer's ambitions are obvious, and they have every chance to become #1. The company is headquartered in Taiwan, but has offices and factories in many countries around the world and employs thousands of people.
For the past ten years, Acer Group has been in the top 5 largest PC manufacturers. In addition to computers, laptops and smartphones, the company develops and produces server equipment, digital devices, home media systems, displays, projectors, netbooks and tablet computers.
In terms of sales, the corporation, together with its divisions, holds a leading position in the Asian and Latin American markets, and is also one of the leading computer manufacturers in the American and European markets.
Nevertheless, in their homeland, Acer remains nothing less than the creator of the first national PC. There are many such companies in Taiwan, but none of them has been able to have a similar impact on the computer market.
The Russian market is also quite important for Acer. It's no secret that companies like Dell are not too fond of domestic buyers, but Acer is doing quite differently. Buyers have access to new products, but the range of products is available even in small stores. In recent years, the company has also been active in online sales.
The most famous laptop manufacturers in our country in alphabetical order: Acer, Apple, Asus, Dell, Fujitsu, Getac, Hewlett-Packard, Lenovo, MSI, Panasonic, RoverComputers, Samsung, Sony, Toshiba.
However, most of the listed companies are not directly involved in the production of laptops, but order them from third-party manufacturers (OEM - Original equipment manufacturer - manufacturer of complete / integrated equipment).
As a rule, the customer company develops a laptop project that contains requirements for the composition and location of components, materials used, etc. and orders it OEM. After the laptop hardware is produced by a third party manufacturer (OEM), a customer with a well-known name installs in the laptop HDD with pre-installed software and puts a keyboard with the language of the desired region.
Acer- Taiwan corporation for the production of computer equipment and electronics.
The company was founded in 1976, the first name is Mulitech International. In 1988, the corporation was renamed Acer, which means "active, purposeful, intelligent" in Latin.
Acer is the world's second largest supplier of personal computers and laptops.
For the supply of laptops and tablets to Russia, Acer has been one of the leaders for several years, occupying the leading positions with its main competitor, ASUS. According to various analytical agencies, one or the other company is in the lead.
Apple Inc.. - American corporation, manufacturer of tablet computers, laptops, audio players, phones, software. The company was founded in 1976.
Apple is one of the pioneers in the creation of personal computers and modern multitasking operating systems with a graphical interface.
Currently, among the most popular products in Russia manufactured by Apple: tablet iPad computers, mobile iPhone phones, laptops MacBook, MacBook Pro, Macbook Air, Mac mini, iMac, Mac Pro, computer monitors, servers, Apple TV media players, iPod portable media players.
ASUS TeK Computer Inc.. - Taiwanese company, produces motherboards, video cards, laptops, PDAs, monitors, system blocks, optical drives, communication equipment, PC components, servers.
The company was founded in 1989. The name ASUS comes from the word Pegasus (Pegasus) - that was the name of the winged horse from ancient Greek mythology, a symbol of inspiration in creativity and science.
Asus is one of the leaders in deliveries of laptops and tablet computers to Russia.
Thanks to their reliability and affordable prices, ASUS laptops are very popular in Russia.
Dell Inc.- a large American corporation for the production of computer equipment, including servers, data storage systems, workstations, network equipment, personal computers, laptops and PDAs, printers, multifunctional devices, monitors, projectors, televisions.
The company was founded by Michael Dell in 1984, at first it was called PC Limited, after 2003 it became known as Dell Inc.
Dell Inc. has been supplying its products to the Russian market since 1993.
Dell Latitude laptops and Dell Precision mobile workstations are designed specifically for business users. Rugged design and rigorous manufacturer testing Dell laptops to the class of rugged notebooks, with some models having MIL STD 810G security certifications and high IP (Ingress Protection) ratings.
Fujitsu Limited- Japanese corporation, manufacturer of electronics, computers, laptops, monitors, servers. Fujitsu Limited is also the largest IT company specializing in the development of IT products, systems and solutions. Fujitsu Limited has hundreds of subsidiaries and dozens of joint ventures around the world.
All major Fujitsu products are manufactured in Japan and Germany and provided technical support networks service centers in Russia and the world.
In Russia, Fujitsu Limited is officially represented by Fujitsu Technology Solutions, which is the successor of Fujitsu Siemens Computers.
Corporation Getac Technology is one of the main subsidiaries of MiTAC-Synnex Commercial Association, the third largest computer system manufacturer association in Taiwan. The main areas of the corporation's activity are the production of ruggedized (protected) computers and cases for components made of plastic and metal.
Getac Technology was founded in 1989 as a joint venture between MiTAC Inc. and GE Aerospace, a company specializing in the production of electronic equipment for the defense industry.
Getac Technology is one of the world's leading suppliers of rugged computers under the Getac brand.
In Russia, Getac Technology ranks second (after Panasonic Corporation) in the supply of rugged laptops, tablet computers and PDAs.
Corporation Hewlett Packard(HP) is a large American IT company, a recognized world leader in the field of IT solutions and computer technologies.
The company was founded in 1939 by Stanford University graduates William Hewlett and Dave Packard.
Hewlett-Packard is the Russian market leader in supplies of printing devices and supercomputers.
In 2010, Hewlett-Packard, together with Foxconn, opened the production of HP personal computers in St. Petersburg.
In terms of laptop deliveries to Russia, HP is among the top five.
Lenovo Group Limited- a large Chinese computer company - a supplier of ready-made IT solutions and a manufacturer of personal computers, laptops, PDAs, servers, monitors, video projectors. It is currently one of the world leaders in the personal computer sector (fourth in the world).
Lenovo Group Limited was founded in 1984 by a group of Chinese scientists with funds from the Chinese Academy of Sciences. Initially, the company was called New Technology Developer Incorporated. In 2003, the company changed its name to Lenovo.
In 2005 Lenovo acquired the division for the production of personal computers from the American company IBM.
The main brands under which they are produced Lenovo laptops- ThinkPad and IdeaPad.
In terms of deliveries of laptops to Russia, Lenovo Group Limited is among the top five.
MSI(Micro-Star International) is a large Taiwanese company, one of the world leaders in the production of desktop and server motherboards, and video cards, laptops, servers, network equipment, optical devices and other consumer electronics.
50% of MSI products are produced for the OEM market. The world's leading computer manufacturers order large quantities of components from MSI to assemble their own products.
The company was founded in 1986.
Laptops have been produced since 2004. With its corporate motto "Style and Innovation", MSI has set itself the goal of becoming one of the world's top ten notebook brands.
Panasonic Corporation is a Japanese engineering corporation, one of the world's largest manufacturers of household appliances and electronic goods.
The company was founded in 1918 as Matsushita Electric Housewares Manufacturing Works, the name has changed several times since then. Since 2008, the company has become known as Panasonic Corporation.
In 1996, the company created the CF-25 rugged computer model, which entered the market under the Toughbook brand (resistant, inflexible).
Currently, Panasonic Corporation is the leader in the supply of Panasonic Toughbook rugged computers and laptops in the world and in Russia.
Toughbook is a family of laptops and tablet computers designed to operate in harsh environments for electronics.
The Toughbook line consists of lightweight business laptops, drop and drop proof (business-rugged), semi-rugged (semi-rugged) and fully rugged (fully-rugged) laptops.
RoverComputers- an independent group of companies with one hundred percent Russian capital, which includes the production and distribution of computer equipment and digital electronics.
RoverComputers was founded in 1991 as a service structure. Since 1995 he has been engaged in the production of portable electronics - this year the first RoverBook laptop was released.
Currently, RoverComputers combines several product lines: RoverBook laptops, RoverPC smartphones and communicators, RoverMedia MP3 players, RoverShot digital cameras and RoverMate digital accessories.
RoverComputers has become one of the first OEM partners with the introduction of portable PCs. by Intel. Today, the RoverBook notebook is the only portable PC of domestic origin that successfully competes with world brands and has a significant market share.
The company produces and sells more than 150,000 laptops a year. Russian RoverBook for fifteen years of existence has become the owner of more than a hundred awards, several times became the leader in the sales rating in Russia and twice the owner of the BRAND OF THE YEAR / EFFIE award.
Sony Corporation- a transnational corporation headquartered in Japan and the United States - the world's leading manufacturer of household and industrial electrical equipment.
The company was founded in Japan in 1946 as Tokyo Tsushin Kogyo Kabushiki Kaisa, or Totsuko for short, and renamed Sony in 1955. Currently, Sony Corporation is one of the operating divisions that are part of the holding Sony Group.
The release of laptops in the Sony Group holding is carried out by the operating division of Sony VAIO. The VAIO brand appeared in 1996, under this brand the production of personal computers was resumed after a fifteen-year break.
In Russia, Sony laptops first appeared in 1996, at first they were unofficially brought mainly from Germany. Official deliveries to the Russian Federation began in 2005, although by that time Sony VAIO brand products had already become widespread.
Sony VAIO laptops often take top positions in various expert ratings.
In terms of laptop deliveries to Russia, Sony Corporation is in the top ten.
South Korean concern Samsung Group is an industrial concern, one of the world's largest manufacturers of electronic equipment, telecommunications equipment, home appliances, audio and video devices. The group includes several dozen companies.
The electronics industry divisions of the company operate all over the world, most of the products are exported.
The company was founded in 1938, the initial field of activity was the production of rice flour.
In 1969 Samsung merges with the electronics manufacturer Sanyo, which marked the beginning of one of the largest sectors of the Samsung Group - Samsung Electronics.
In 1980, the company begins to produce computers, and in 1983, the production of personal computers was opened.
In terms of sales of laptops in Russia, Samsung Electronics has been in the top five in recent years.
Toshiba Corporation- a major international concern, diversified manufacturer and supplier of the latest electronic and electrical appliances and equipment, apparatus, communication and information transmission systems, solutions and services based on the use of the Internet, electronic components and materials, power plants and power supply systems, industrial and social infrastructure systems, as well as household appliances.
Toshiba Corporation, originally called Tokyo Shibaura Denki (Tokyo Shibaura Electric Co., Ltd.), was created in 1939 by the merger of two large Japanese companies: Tanaka Engineering Works and Hakunetsu-sha & Co. The company soon became known as "Toshiba", which became its official name in 1978.
It is difficult to overestimate the role of Toshiba in the creation of notebooks. Back in 1985, Toshiba introduced the Toshiba T1100, an IBM-compatible portable computer, to the market, one of the very first laptops in history.
In 1987, Toshiba produces the world's first laptop T5100 with 386 processors.
Since then, Toshiba has dominated the notebook market while remaining a leader in innovation. A large number of modern technologies and devices used in modern laptops, for the first time in the world was used in laptops from Toshiba.
For example, Toshiba launches the world's first laptop with a color screen and the world's first laptop with a 2.5-inch hard drive, the world's first color active matrix notebook and notebook with built-in PCMCIA slots, the first notebook with a processor Intel Pentium and a laptop with a built-in laser disc drive, the world's first laptop with 16 million color LCD display capability, and the world's first ultraportable laptop with a built-in CD-ROM. equipped with USB ports.
By the beginning of the 21st century, Toshiba controlled more than 30% of the global notebook market, designing and manufacturing a full range of portable computers - from low-cost models designed to solve a wide range of tasks, to heavy-duty presentation laptops for processing large amounts of information and complex graphics.
Since April 2001, the concern has had a representative office in Russia.
In terms of deliveries of laptops to Russia, Toshiba is among the top ten.