If assessing the effectiveness of content on the app page in the store is a dark forest for you, pay attention to Google Play Developers Console. I'll tell you how to work with this tool.
What is Google Play Developers Console
Once the apk file of your application is ready, you need to add it to the store Google applications Play.
The number of new users is not equal to the number of installations over the same period.
There are two criteria available in the report: data by traffic source and data by country. You can generate a report for a day, a week or a month; unfortunately, you cannot select a period arbitrarily.
The report is presented in the form of a funnel.
- Unique visitors to the app page in the store.
- The number of users who installed the application after viewing it.
- Number of buyers.
- Repeat customers.
The data is generated in the form of a cohort, that is, the report for the selected time range will include only those users who visited the page and installed the application during this period of time. We wrote about what cohort analysis is and why it is important for marketing research.
Index Play Store- these are the results of your ASO, that is, the results of optimizing the page and its indexing in the app store.
Essentially, these are unique users who arrived at your app page as a result of searching or browsing for apps on the Play Store.
3. Section “Ratings and reviews”
The “Ratings” subsection is a report that allows you to see the dynamics of ratings by day, week, month and evaluate how users perceived the implementation of a new feature.
“Reviews” is a field for the activities of your reputation manager, SMM specialist or any other person who is responsible for communications with users who write you requests/complaints in reviews in the store.
In this section, the Google Play Developers Console system voluntarily asks you to do something and shows you what you have already done. For example, add screenshots for tablets if your application supports such devices.
5. Section “Data for Google Play”
This section complements the previous report as it shows what is displayed on the store page - language, short description, full description, icon, graphic materials.
On Google page Play, it is very advisable to add a promotional video, as this affects the attractiveness of your page for the store and the user.
conclusions
Google Play Developers Console - a tool that can and should be used for marketing mobile application. Once you understand the Google Play Developers Console, you will understand:
- how the store perceives your application;
- how the store shows the effectiveness of your content on the application page.
Essentially, it is an important link between the product developer and its users.
The first illustration is a photo of Freddy Fabrice from the project “The Renaissance Series”.
Hello everyone who wants to create games.
In this article I will tell you what awaits you in the console Google Play Developer.
If you decide to become an Android game developer, then prepare 25 bucks and let's add the game to Google Play Market.
Developer account
First of all, you need to create a developer account. Google recommends creating a separate account specifically for the Google Play developer.
Log in to Google and follow the link https://play.google.com/apps/publish/signup/.
Here you need to agree to the Google Play rules, enter your data credit card and pay $25 for a year of owning a developer account.
Developer name
Download game
So, you are in the developer account!
Attention! The design of the Google Play Developer control panel has been changed.
The screenshots in this article were taken using the old design.
Before uploading an APK file to Google Play, you need to sign your application as described in this article.
Do not delete the signature file from your computer. You will need it when you download new versions of your application.
And you also need to change the default package name com.yourcompany.yourapplication
to .[developer name].[application name]
And indicate the version of your application.
When you release an update to your game and download a new APK file, you will need to change the version of the application. You will not be able to download an application with the same version number (the application version is displayed on Google Play).
After this, you can add the APK file. Click on the button
Top right
Enter the name of the application and click on the button Download APK.
Then, if you want, you can change the name of the application.
At closed during beta testing, your application is shown in the Play Market just for you, and those people whose accounts you specify as testers. You can specify up to 1000 beta test participants.
Press the button "Download the first APK file of the beta" and select the file on your computer.
Maximum size APK file- 100 MB. Although if your application is for Android 2.2 and earlier versions, you can download an application weighing only 50 MB.
Here you can create a list of testers who will have access to your beta application.
Everything is quite simple here. You need to fill out the application description. There are some rules about what this description should be.
Short description you see on the application page:
You also need to upload the application icon and screenshots.
Fill in everything you need. And don't forget to upload images in all tabs:
Let's move on to next page.
Everything is even simpler here. You need to enter your email and select the application category.
And then answer simple questions about your game.
And it will be assigned an appropriate age rating, like this:
Last point - Prices and distribution
Here you must determine whether your application will be paid or free.
Paid application can be made free. But free application cannot be made paid. To earn revenue from selling your app, you'll need to publish it with a new package name (com.yourcompany.yourapplication) and then set a price.
Carefully! Google Play Rules
Do not try to publish games with graphics from other games that you downloaded from the Internet. This risks blocking the developer's account. But the good news is that you can use graphics from the standard Clickteam Fusion 2.5 libraries! Games with objects from Clickteam Fusion 2.5 pass moderation on Google Play without any problems.
Ready!
When you have completed all the steps,
In general, everything is quite simple. The administration panel itself gives clear hints if you missed something. You just need to click on the link and you will see something like this:
That's all. Hope you enjoyed it. I wish you success in game development and a million downloads
Hello everyone who wants to create games. In this article I will tell you what awaits you in the Google Play Developer console. If you decide to become an Android game developer, then prepare 25 bucks and let's add the game to the Google Play Market. Developer Account First of all, you need to create a developer account. Google recommends creating a separate account specifically for the Google Play developer. Log in to Google and follow the link https://play.google.com/apps/publish/signup/. Here you need to agree to the Google Play rules, enter your credit card information and pay $25 for a year of owning a developer account. Next, you will need to fill out the developer profile information. The developer's name will be displayed...
How to add games to Google Play
How to add games to Google Play
The huge library of applications called Google Play is not only a source of a huge number of a wide variety of programs for mobile devices on the base operating system Android, but also a way to express yourself. We are talking about novice software developers who have an excellent opportunity to show their abilities and replenish their virtual shelves software with your creations.
Do you want to become a Google developer and place your application on the Play Market? To do this, you need to create your account and pay a single entry fee of twenty-five dollars. Moreover, each registered developer has the opportunity to invite others, assign appropriate roles and jointly produce this or that software. The company is guaranteed to take care of maintaining statistics, organizing sales and payments, charging thirty percent of the total income. At the same time, the applications themselves may well be free - with or without advertising.
As for the statistics, the maintenance of which is undertaken by Google, it includes detailed information about devices, the number of installations or removals themselves, and so on. This allows the developer to personally adjust the features of his application or applications in accordance with user behavior. The company also offers its personal recommendations and advice on optimizing the created software, which will significantly increase its popularity. To create an account, you need to follow the following link:
To do this, you must indicate your full name, as well as the nickname associated with Google mail. Try to come up with a simple and at the same time unique name (nickname) so that it is recognizable and easy to remember. You will find out all the details by clicking on the link above.
After creating an account, you need to go to developer console, and for this there is the following link:
At this point, you should check the box to accept the terms of the agreement to distribute the software you create and pay the entry fee of twenty-five dollars. For this, of course, you need a virtual bank card. As for the currency, it can also be ruble, since the system will automatically convert at the appropriate rate.
Remember that this entry fee is a one-time fee and you get the right to invite other developers to co-produce software. Thus, you can simply gather a whole team and share just one account, and the amount of the entry fee cannot be shared by everyone.